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THE MARKET PULSE


Why Governance and Risk Management Are the Backbone of Every Successful Company
In today’s rapidly evolving business landscape, companies face increasing scrutiny from regulators, investors, and consumers alike....
Mar 243 min read


How to Create a Winning Go-to-Market (GTM) Strategy
A well-crafted Go-to-Market (GTM) strategy is essential for any business aiming to successfully launch a new product or service. It...
Mar 63 min read


The Social Commerce in India: Trends and Tactics for 2025
In recent years, India's digital ecosystem has undergone a transformative shift, with social commerce emerging as a pivotal component of...
Mar 53 min read


AARRR! The Pirate Funnel Secret That Can Skyrocket Your Startup Growth!
In the dynamic world of startups, achieving rapid and sustainable growth is paramount. To navigate this challenging landscape,...
Feb 253 min read


India’s Bold Energy Revolution: How Diversification is Shaping the Future of Power!
Introduction: The Need for Energy Diversification India, as one of the world's fastest-growing economies, faces the dual challenge of...
Feb 194 min read


Revitalizing India's Economic Growth: Strategies to Overcome Slowdown and Propel Development
India, often celebrated as one of the world's fastest-growing major economies, has recently encountered a deceleration in its growth...
Feb 184 min read


Intellectual Property and AI: Navigating Legal Challenges in India's Creative Industries
In the rapidly evolving landscape of India's creative industries, the intersection of artificial intelligence (AI) and intellectual...
Feb 163 min read


India's Petrochemical Industry Expansion: A Catalyst for Economic Growth
India's petrochemical industry is experiencing a significant transformation, positioning itself as a pivotal player in the global market....
Feb 142 min read


Things to Note on Branding: A Comprehensive Guide with Data-Driven Insights
Branding is more than just a logo or a catchy slogan; it is the identity and perception of a business in the minds of its customers. A...
Feb 132 min read


How a Strong Online Presence is Driving Business Success
In today's rapidly evolving business landscape, establishing a strong digital presence has become indispensable for companies aiming to...
Feb 112 min read


Building a D2C Brand from Scratch: Insights and Strategies for Success in India
The Direct-to-Consumer (D2C) model has revolutionized the retail landscape in India, offering brands the opportunity to connect directly...
Feb 62 min read


Influencer Culture in India: How Social Media Is Redefining Success
In recent years, India has witnessed a transformative shift in its cultural and economic landscape, driven by the burgeoning phenomenon...
Feb 42 min read


Power Electronics Revolution in India: The Future of UPS, Stabilizers & Battery Storage – Is Numax Leading the Charge?
India's power electronics industry is experiencing a significant transformation, driven by rapid technological advancements and an...
Jan 313 min read


Why Podcasts Are Essential for Modern Brands
The Business Couch Show Podcasts have transformed the way we consume content, offering an accessible and engaging platform to share...
Jan 283 min read


Driving E-commerce Growth in India
The e-commerce industry in India is set to soar in 2024, with estimates projecting the market to reach $188 billion by the end of the...
Sep 30, 20242 min read


How to Use the Johari Window to Improve Team Communication
Effective communication is the cornerstone of any successful team. However, achieving open, honest, and transparent communication can be...
Aug 30, 20244 min read


Carbon Footprint Reduction: A Comprehensive Guide to Lowering Your Environmental Impact
As concerns about climate change grow, reducing our carbon footprint has become an essential part of living responsibly on this planet....
Aug 28, 20244 min read


The Circular Economy: A Sustainable Blueprint for the Future
As the world grapples with environmental degradation, resource depletion, and the pressing need for sustainable development, the concept...
Aug 24, 20244 min read


Leader Distance Theory: Bridging the Gap Between Visionary Leadership and Grassroots Execution in Global Organizations
In today's rapidly evolving business landscape, effective leadership is more critical than ever. Global organizations face complex...
Aug 23, 20244 min read


Why Programmatic Advertising is the Future of Digital Marketing: Essential Insights for Businesses in 2024
Introduction In the fast-evolving world of digital marketing, programmatic advertising has emerged as a game-changer. As companies...
Aug 22, 20242 min read
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